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When it comes to online business the adage is the money is in the list. You want to use email marketing to build your presence on the internet. You do this by building your list of email addresses. When you have a new product or new information on your website you want your customers to see you can send them a message via email and invite them to click the link you have included in your email message so they can easily go to your website. You can build your email list by having on your website an area where visitors can sign up for your free online magazine subscription. I offer a free online magazine subscription on my website.
They enter their email address and their name and they are added to your auto responder. Some people call this an ezine. But you can call it a magazine on your website to add a little more punch to the offer.
You want to create an online magazine that provides helpful information according to your website market. You will want to put out your online magazine regularly so your customers will know when to expect it.
A weekly magazine sounds like a good plan but there is a lot more work than you might think there is to putting out a worthwhile magazine online so you should look at a monthly magazine instead.
This does not mean you cannot contact your list of online magazine subscribers more than once a month. The reason you have their addresses is to alert them to any specials you are running and if you have a new product to let them know about.
You need to have an auto responder on your website. Each name and email address is on the auto responder which as its name suggests sends out emails automatically to your email list. You can have your online magazine sent out on a specific date depending how you set up your auto responder. Your online magazine can be archived on your website to show people visiting what your magazine is all about.
You want to only include a few issues of your past magazines online. If you have too many people will try to read those before signing up and providing their email address. By then they might move on and never sign up. You not have to make your online magazine a large work. Simply make it newsletter style. Include some articles related to your website. You can even get articles from an online article directory and place them as long as you include the links included in the article.
Using an online magazine is also a good way to promote affiliate products. These are products you promote for others and when someone buys the product through your affiliate link you get a commission. You can include affiliate links in your online magazine with a small article or review about the product. When you use an online magazine subscription to build your online business you create many ways to make money online.
